Best Email Marketing Software for Startups (2026)

We ranked the top 3 email marketing software tools for startups, weighing pricing, features and verified user ratings.

#3

Brevo

4.2

Email, SMS and chat marketing on a budget.

Free planFrom $9/mo
Email Marketing
Visit Brevo →

Top picks reviewed

#1

Kit (ConvertKit)

4.4

Email marketing for creators.

Pros

  • Creator-friendly
  • Clean automations
  • Free plan

Cons

  • Basic templates
  • Reporting is light
Try Kit (ConvertKit) →
#2

Mailchimp

4.3

Marketing platform built around email.

Pros

  • Easy to start
  • Solid templates
  • Free tier

Cons

  • Pricing scales fast
  • Automation limited on low tiers
Try Mailchimp →
#3

Brevo

4.2

Email, SMS and chat marketing on a budget.

Pros

  • Very affordable
  • Generous free tier
  • SMS included

Cons

  • UI rough in places
  • Support varies
Try Brevo →