Mailchimp vs Brevo (2026)
A side-by-side comparison of pricing, features and real-world ratings to help you choose between Mailchimp and Brevo.
| Feature | Mailchimp | Brevo |
|---|---|---|
| Category | Email Marketing | Email Marketing |
| Starting Price | $13/mo | $9/mo |
| Free Trial | Yes | Yes |
| G2 Rating | 4.3 / 5 | 4.5 / 5 |
| Best For | Small Teams | Small Teams |
| Reviews | 16,100 | 2,400 |
🏆 Our Verdict
Mailchimp is our overall pick, scoring 4.3/5 across 16100 reviews. That said, Brevo remains a great option if you prioritise small-teams. Read the breakdown below before you decide.
Head to head
Mailchimp
Mailchimp
Marketing platform built around email.
Visit Mailchimp →Pros
- ✓Easy to start
- ✓Solid templates
- ✓Free tier
Cons
- ✗Pricing scales fast
- ✗Automation limited on low tiers
Brevo
Brevo
Email, SMS and chat marketing on a budget.
Visit Brevo →Pros
- ✓Very affordable
- ✓Generous free tier
- ✓SMS included
Cons
- ✗UI rough in places
- ✗Support varies
Frequently asked questions
Is Mailchimp better than Brevo?
Based on aggregated ratings, Mailchimp edges ahead with a 4.3/5 score. The right choice still depends on your budget and use case — Mailchimp suits small-teams, while Brevo is strong for small-teams.
Which is cheaper, Mailchimp or Brevo?
Mailchimp starts at a free plan and Brevo starts at a free plan.
Does Mailchimp or Brevo offer a free trial?
Mailchimp: 0-day trial. Brevo: 0-day trial.